Google Places – Don’t Try To Cheat Google

There are lots of shady ways to manipulate Google Places listings to have them rank high in the local results. They might even work in the short-term, but will not work long-term and are not worth risking having your listing banned altogether.

My recommendation is to follow the Google guidelines and do the best to optimize your listing within those guidelines.

Below some news about how Google is trying to prevent fake listings.

Amplify’d from

Last week, I reported that a number of folks were only seeing the post card verification option and no phone verification when entering new businesses in the Google Places Dashboard.

In the forums Google noted:

Hi all,

I understand there have been some recent questions about verification methods. If a business is new to Google, certain verification methods may be unavailable depending on the information provided for the business.

Whenever Google wants to maximize their trust level in a listing they will request post card verification as it offers them the highest confidence that the listing is real.

The phone verification option is only available now when Google has strong confidence about the listing data. It appears that Google has “upped the ante” in this regard particularly in relation to new business listings.


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